Marketing graduates are involved in the development of creative solutions to marketing problems that arise in the link between production of goods and services and their final use. The marketing degree prepares students for careers in a wide range of fields including retailing, sales management, advertising, and two of the fastest growing and most exciting fields international marketing and e-business.

All academic programs in the marketing area are accredited by AACSB-International (Association to Advance Collegiate Schools of Business).



Area in Marketing

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  • University Studies Requirements for BAB: 48 - 49 hrs

  • University Studies Requirements for BSB: 42 - 43 hrs

  • Business Core Requirements: 41 hrs

  • Required Courses: 21 hrs

  • Business Electives: 3 - 9 hrs

  • Unrestricted Electives: 6 - 7 hrs

  • Total Curriculum Requirements: 120 hrs