Academics > Colleges/Schools and Departments > Arthur J. Bauernfeind College of Business > Departments and Programs > Journalism and Mass Communications > Undergraduate > Advertising > minor
Advertising Minor 24 hours
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| JMC 394 | Introduction to Advertising | | |
| JMC 417 | Advertising Copywriting and Layout |
| JMC 426 | Advertising Sales and Management |
| JMC 439 | Advertising Media Planning |
| JMC 456 | Advertising Campaigns |
| MKT 360 | Principles of Marketing |
| MKT 463 | Consumer Behavior |
| | Upper level MKT elective or MGT 350 |