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Dr. David W. Brasfield
Chair,
Department of Economics and Finance
307A Business Building
Murray State University
Murray, KY 42071.
Ph.: (270) 809-4188
Fax: (270) 809-5478
Email: Dr. David Brasfield |
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Investments
Job Descriptions
Stock
Broker | Securities Analyst | Portfolio Manager | Investment
Counselor
Financial Planner | Investment
Banker
| Stock Broker (Account Representative)
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Stock brokers sell securities to the brokerage firm’s
clients. The brokers are expected to find and sign up new clients,
match various securities to clients’ needs, and develop an effective sales
presentation for various securities. (Hence, a stock broker is said
to work on the "sell side" of the street, as opposed to a money manager
or portfolio manager who buys securities and is said to work on the "buy
side" of the street.) The broker’s income is earned primarily through
commissions generated by the sale. Although this sounds like a rather insecure
way to make a living, it can actually be quite lucrative – the average
stock broker (with a few years experience) in America earns about $100,000
per year. However, there is a very wide variation around this number,
with many earning far less and many earning far more.
Level of Skills Needed by a Stock Broker
| Communication Skills |
High |
| Analytical Skills |
Average |
| Creativity |
Low |
| Initiative |
High |
| Computer Skills |
Low |
| Work Hours |
50-55
hours per week the first three years,
much less after a client base is established |
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| Securities Analyst
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Securities analysts research companies’ prospects by becoming
experts in a particular industry. For example, a brokerage firm may
employ securities analysts who are experts on the health care industry,
the forest products industry, the banking industry, the computer industry,
etc. Each of these analysts:
interview company officials,
investigate the characteristics of the industry,
estimate sales and earnings for the companies, and
estimate the rates of return that can be earned by investing in
the companies.
The income for an experienced securities analyst
can easily surpass $100,000 per year. Part of the analyst’s income (usually
about 1/3) comes from a bonus, based upon the quality of the analyst’s
recommendations and the amount of revenues that an analyst helps to generate.
Level of Skills Needed by a
Securities Analyst
| Communication Skills |
High |
| Analytical Skills |
High |
| Creativity |
Average |
| Initiative |
Above
average |
| Computer Skills |
Average |
| Work Hours |
50-60
hours per week |
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| Portfolio
Manager
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A portfolio manager selects and manages investments that
meet the goals of the firm’s clients. These managers interview clients,
measure their tolerance for risk, then select securities with the desired
level of risk and a high expected rate of return. Portfolio
managers may choose from a wide variety of investment styles, including
value investing, growth-stock investing, quantitative modeling, and market
timing.
You should not expect to become a portfolio manager immediately
upon graduation from college. Many portfolio managers start
out as security analysts, bank trust officers, etc. until they gain considerable
experience in managing money. Then they move into a portfolio
management position after having acquired the necessary judgment and expertise.
The average portfolio manager in America earns about $200,000
per year.
Level of Skills Needed by a
Portfolio Manager
| Communication Skills |
Average |
| Analytical Skills |
Very
high |
| Creativity |
Average |
| Initiative |
Above
average |
| Computer Skills |
High |
| Work Hours |
50-55
hours
per week |
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| Investment
Counselor
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A large number of firms act as investment advisors for
high net-worth clients, pension funds, and other groups. The services
provided may making investment recommendations, physically managing (investing)
the funds, and providing performance reports to clients. The investment
counselor’s income will vary depending on the number and personal wealth
of the clients.
Level of Skills Needed by an
Investment Counselor
| Communication Skills |
High |
| Analytical Skills |
Average |
| Creativity |
Low |
| Initiative |
Average |
| Computer Skills |
Average |
| Work Hours |
50
hours
per week |
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| Financial
Planner
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Wealthy individuals receive advice from a variety of advisors:
tax advisor (often an accountant), insurance representative, stockbroker,
attorney, and others. Someone needs to coordinate all of these recommendations
to make sure that they mesh well and meet the needs of the client.
Up steps the financial planner. A financial planner has a very broad
education, crossing all of the areas of personal finance: insurance, taxes,
investments, estate planning, etc. Although not a specialist in any
of the areas, the financial planner is a generalist whose main function
is one of coordination.
Financial planners typically fall into one of two groups:
fee-only planners and commission-based planners. A fee-only planner
does not sell any products – he or she charges a one-time fee for analyzing
the needs of the client and finding the best products to meet those needs
(insurance policies, securities, etc.). A smaller annual fee is charged
in future years to monitor the client’s assets and to ensure that they
continue to move the client toward his or her financial goals. A
commission-based planner may not charge a fee for the analysis but expects
the client to implement the financial planner’s recommendations by buying
the products from the planner. In this case, the planner will be
licensed to sell securities, insurance, and other financial products.
A very rough guide to a financial planner’s income:
If a financial planner has all the clients that he or she can handle, the
planner will typically earn from 75% - 100% as much as the average client's
income. The average financial planner's gross earnings are $67,000
per year.
Level of Skills Needed by
a Financial Planner
| Communication Skills |
Above average (listening skills
are especially crucial) |
| Analytical Skills |
Average |
| Creativity |
Low |
| Initiative |
High |
| Computer Skills |
Low |
| Work Hours |
40-50
hours
per week |
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| Investment
Banker
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An investment bank is not a bank at all, at least not
in the way that we normally think of a bank. Investment bankers assist
companies in raising money by helping them to bring their securities to
market and to sell them. They are also experts at valuation and provide
consulting advice to companies on acquisitions, mergers, and a variety
of subjects. Investment banking is a very intensive, pressurized
business and very performance oriented - but it is also very lucrative.
Because of the high income that investment bankers command, the industry
can afford to be very picky about whom they choose to work for them.
Only those people with sterling credentials in graduate school and some
relevant work experience are invited to enter the industry.
Investment bankers' incomes vary widely but easily reach
six figures, sometimes seven.
Level of Skills Needed by an
Investment Banker
| Communication Skills |
High |
| Analytical Skills |
Very
high |
| Creativity |
High |
| Initiative |
Very
high |
| Computer Skills |
High |
| Work Hours |
60
hours
or more per week initially |
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